The system replicates contacts to Salesforce leads based on score requirements, which you can adjust according to your specific needs. You can then work with the leads within Salesforce itself.
You can configure the replication in the Settings application in Integration -> Salesforce.com. To use the replication, you have to link the Kentico application with your Salesforce account.
Differences between contact management in Kentico and Salesforce
The following table briefly describes some of the differences between contacts in Kentico and leads in Salesforce.
Can be deleted
Only marked for deletion
Can be merged, use the target's ID
Can be merged
Can be split, retrieve their original ID
Can't be split